From the category archives:

Search Engines

5 Reasons to Claim a Google Profile Today

February 9, 2010
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The option to claim your own profile on Google and have it displayed within search results for your name has been available for nearly a year now.  With the growing popularity of social media networks, it’s surprising to see a relatively small percentage of web users have actually utilized this free service.  The truth is, [...]

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Google’s New Social Search Creates Opportunity

February 1, 2010
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Last week, Google announced the public beta release of Social Search.  The announcement was met with little fanfare as it happened to be on the same day as Apple’s iPad event.  However, the potential for SEO and other marketing opportunities created by this new shift in search should not be overlooked.
What is social search?
Google’s concept [...]

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Why Bing Should Be on Your Local SEO Radar

January 22, 2010
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The Apple vs Google battle is the break Bing needs
For the moment, you can forget about the combative history between Apple and Microsoft.  Rumors have been circulating about Apple using Bing as the new the default search engine on the iPhone. If this happens, Bing search will immediately become relevant due to the iPhone’s dominance [...]

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Is Twitter The First Result For Your Name on Google?

January 18, 2010
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How 8 characters of code can make your site more relevant than your Twitter profile
Have you googled your name lately?  If so, there’s a good chance your Twitter account or another social media account is displayed as the top result.  While this may seem like a positive thing if you’re making an effort to build [...]

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Powerful Features Added to Google Place Pages

January 15, 2010
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Post updates and badges are the latest additions
For those of you unfamiliar with “Place Pages”, they are the local search listings displayed when a user searches regionally for businesses.  Yesterday, Google announced their most recent changes to Place Pages at their Google LatLong Blog.  While the changes may go unnoticed by many, at least one [...]

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Google’s New Real-Time Search is Too Easy

December 9, 2009
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Will Google and Twitter find a way to curtail the inevitable spam?
After seeing a demonstration by Jeremy Jones on Google’s new real-time search, I decided give it a test drive myself.  In the following screencast, I show how easy it is now to get a tweet displayed on the first page of Google.

As you can [...]

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Facebook and Twitter Strike Deal with Bing

October 21, 2009
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Status updates to be indexed by Bing in real-time results
There have been rumors circulating for weeks regarding a deal between Twitter and Bing.  Now AllThingsDigital is reporting that Microsoft Bing will announce separate deals with both Facebook and Twitter.  Bing will now provide search results on status updates from both social media giants.
What will it [...]

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